Friday, August 04, 2006

Lunatrix

How old are you and when did you start HHB Radio and OYM Records?
I’m 25. Occupy Your Mind Records started in 2003 but the initial concept has been around for about 5 years. Hip Hop Basement Radio was started by DJ Vokal over three years ago, I came on board as co owner in 2004.

What kind of acts have you interviewed on the station?
We’ve interviewed all sorts, mainly UK cats check out some interviews we’ve done in the archive section hhbradio.

If any decent rappers / crews are interested in coming and blessing the mic’s at the studio get in touch info@hhbradio.com and tell us all about yourselves and we’ll see if something can be arranged.

The station is 100% Hip-Hop, have you ever been tempted to play other genres?
Well every now and again we’ve dropped a bit of jungle or garage if emcees want to freestyle to something else other than standard rap beats. There have been some funny live shows where we’ve dropped anything from Daft Punk to Kylie instrumentals for people to rhyme over and some of the results have been mind blowing! Grimey with Grammar spring to mind they’re always ready to spit bars over anything, man I may try country and western next. I’ve also been known to drop the odd bit of soul or electro in sets however I would like to stress that most of what we do is UK hip hop / Grime / Rap and the 24 hour playlist is totally UK rap.

So who is on the artist roster at the moment and what does each individual bring to the label?
Kid Radikal is an up and coming rapper and producer, Rad brings a wealth of skill and knowledge that far surpass his years in both his raps and beats, this kid is the true voice of the youth.

Reload is a streetwise young rapper from Wolverhampton, his style is pure gritty realism and he has the flow, delivery and content to excel in this hip hop game with ease.

Izzy G The multi syllable king Izzy can bring that punch line flava to any banging beat, he is also a master storyteller, Izzy is a well-rounded and highly skilled rapper.

DJ Vokal a great mix and blend DJ also the web designer developer for www.hhbradio.com, Vokal is also part owner / camera man / editor for sister company OYM media.

Lunatrix rapper, engineer, beat maker, film director, label owner

Hyzander OYM / HHB technician and beat maker

Kroscene Masterful beat maker definitely one of the best the UK has to offer his drum structures, sample chops and melodies are incomparable.

Would you say the label has 'a sound'? If so, how would you describe it?
Each artist on OYM has a sound of their own, but if I were going to use words to describe the artists in general I would say each artist is individual, unique and original.

What have you released and what have you got coming?
Officially OYM have released two CD’s ‘Boy Wonder’ by Kid Radikal and HHB Mix CD Volume One, however we’ve sold out of all pressed copies of these releases. I must stress that although HHB 1 got some really positive reviews I’m not trying to push that anymore as HHB 2 (which will be out in September) is really in a class of it’s own in comparison.

In 2006 / early 2007, OYM will be releasing "Burning Desire" by Reload, an Izzy G mixtape, The HHB Radio West Mids Mix, a Kroscene EP and an album called "Amalgamation", also a Fundamental Elements album (which is a Lunatrix Kid Radikal collaboration), also Boy Wonder 2 and a solo Vinyl EP by Kid Radikal.

OYM Media is the film production side of the company so far we have produced 3 videos all of which will be available on HHB 2. The media side is something I have always wanted to get into I actually have a film and media degree and Vokal currently studying for his HND and it’s something OYM are really pushing this year.

On top of this Vokal has produced various websites for clients at excellent rates and alongside some highly skilled American web developers has re crafted the whole of www.hhbradio.com which now has much bigger review sections, galleries and general content.


Where will you be able to buy the CD's on-line?
HHB 2 will be available from various online stores including hhbradio.com when it drops in September however keep checking the site for full shop listings.

How are you viewing the UK Hip-Hop scene at the moment?
It’s good, they’res plenty of sick acts about but of course with the good comes the bad I guess it all depends on what your into. My personal taste is not always reflected in hhb’s playlist, however as a station were more than willing to give people a chance to get their material heard.

What you say the major advantages and disadvantages are of running an independent record label and radio station?
The advantages are that you have total control of everything from the music to the image to the packaging, which in my opinion means your artists have room to breathe and be fully creative.

The disadvantages are that money has to be used very wisely because in reality you have to squeeze an awful lot out of the relatively small budgets you are working in and sometimes this can prove a difficult task.

How can people get music to you?
Hip Hop Basement PO Box 4573 WS14 4AX, all material gets listened too and considered for playlisting and eventually reviewed.

Interview by Kut Loose


hhbradio

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