Thursday, February 28, 2008

Cause of East Midland Earthquake Revealed

As many of you will have heard a 5.3 earthquake rocked the East Midlands on Wednesday morning approx 12:53 GMT but you may not know the cause, so we have tracked it down.

Early on Wednesday afternoon The Urban Shop were preparing their email newsletter to be sent out that day and with lots of there customers having experienced the credit card crunch, they wanted it to be extra special, so they unsuspectingly went about writing it not knowing what they were about to unleash. Zoom forward to 12.52 GMT somewhere in Market Rasen, an unsuspecting customer of The Urban Shop with a T1 connection was about to unleash the full power of a superbly written newsletter. The email client was opened and the "receive mail" was pressed “Want some Feb Madness?” greeted the unwitting customer. "Looks interesting", thought Mr X who opened the mail and bang the beast was unleashed, the connection was fast and the prices so low that they caused a shift in the tectonic plates and shook the very core of the earth. A commenter from The Urban Shop says “we’re really sorry, we didn’t realise that these low prices combined with T1 connection could have such power, it even woke me but I just thought the big bird next door had fell outta bed.”

As the events unfolded it came to our attention that there is, in fact, footage of the event that shows the very moment of earth tremoring shock and the earth cracking;-)



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