Eleven from Technical Outerwear to Streetwear

In 1998, snowboarder Franz Bittman had had enough. After buying his third snowboard jacket in three seasons, he thought he had finally found one that would last. But true to form, the new jacket did not even last through the first weekend of riding before seeing the same jacket on the slopes. Being a self-made man with an entrepreneurial spirit he decided to solve the problem himself. He went out and bought some fabric and a pair of scissors and began creating personalised outerwear called Eleven.



The idea that fuels the productivity of the Eleven design team still remains the same: being ahead of the game in creativity, offering the freshest and most unique styles, being on the cutting edge of technical performance and the detailing of garments, and more than anything being positioned right at the heart of snowboarding.

Tags: Franz Bittman, Eleven technical Outerwear